The global economy is witnessing a tough time and nothing can be better solution for this than starting new businesses that contribute to the rise of economy. Home-makers believe cash inflow should not stop and hence they have started following the below plan of action.
A food joint or a restaurant is a business that sustains all situations ever since the commencement of food delivery services. Taking this into account, this article is going to show you a step by step detailed guide on how to start your own food business from home in 2021.
Initial Setup
When it comes to setting up a food business, the first thing to take care of is food itself. For that, you need to do 3 things.
Hire a chef or self-cook - The quality of food is very much important, so be confident when you hire someone or decide to trust your cooking skills. Cooking yourself saves a decent amount of your expenses.
Decide the menu - A decision to choose between being a specialist or being a generalist. There are many restaurants that offer multiple cuisines, and some that specialise in a particular item. The decision is onto you to choose what you wish to go for.
Decide the pricing with detailed calculation - To know more on how to set the perfect pricing, please contact our consultants here.
Obtain a FSSAI license
If you wish to gain trust of your customers, it is always required to get your license done from the very beginning. The license helps them trust you and the quality of your food offerings. Once your turnover takes off, it would be a legal requirement to have it for time to time checks. You can register for your FSSAI license here.
The licenses are to be applied based on your business turnover.
Upto 12 lakhs - Basic License
12 lakhs to 20 cr - State License
More than 20 cr - Central License
As an when the turnover of your business increases, you need to upgrade your license.
Register on Zomato/Swiggy
Offline restaurants and stores were badly hit during COVID 19. Thanks to the online home delivery services like Zomato and Swiggy that brought relief to the eateries. The detailed explanation of how to add your restaurant to the Zomato portal is explained in the above video. This will help your food startup gain visibility within your city. You can introduce offers on the application and would help increase your sales figures.
Marketing
Sales figure increases when people start purchasing your products. People purchase only when they are made aware of your offerings. That would happen only when you have a proper marketing strategy. For marketing of home-based food startups, the two best options are:
Launch Offers: These are provided to attract customers and give them a chance to explore the quality of your dishes. Once they get a flavour of your food and appreciate it, we can expect a long term relationship.
Social media marketing: The first and foremost steps to be taken are to create a facebook page and an instagram handle. Regular posts must be made to the accounts. An optional step to be taken is to create a whatsapp business account and respond to queries of customers for special request and bulk orders.
Profit & Loss Statement
To calculate your profit, you need to keep an account of what are your revenue sources and your probable expenses.
Expense types: Rent, Cost of Ingredients, Packaging cost, License cost, Furniture expenses, Salaries of Cook and Staff, Utensils. There are many other expenses depending on the size of business you are targeting.
Revenue types: Selling to individuals, Bulk orders, catering, creating a Youtube channel and monetizing it.
These are our simple and most important steps to build a home based food startup.
If you want to learn any of the above in detail, visit the product site to check out the best packages on business development.
If you want to read about business development, visit our website.
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READ THIS ARTICLE TO SET UP YOUR FIRST FOOD VENTURE IN 2021
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